Cookie Jar & Universal Music Canada annouce the signing of kids' rock sensations THE DOODLEBOPS

Cookie Jar Entertainment and Universal Music Canada Set Multi-Album and DVD Deal

They were discovered by Cookie Jar Entertainment CEO Michael Hirsh, and quickly signed by Cookie Jar to star in their own hit television series, which has just started airing on the CBC network. They are The Doodlebops. They are cooler than cool, they are hotter and hot! They are hip, happening rock 'n rollers for the preschool set. Now, in a joint-announcement by Cookie Jar Entertainment CEO Hirsh, and Universal Music President and CEO Randy Lennox, The Doodlebops have signed a multi-CD and DVD deal with Universal Music Canada.

Randy Lennox commented, "Deedee, Rooney and Moe are children's entertainment 'rock stars' in the making and it's with open arms we welcome the Doodlebops and their Cookie Jar team to Universal Music Canada. The DVD component to this deal is equally outstanding, as the Doodlebops are a truly sensational visual xperience."

Universal Music Canada has secured the rights to The Doodlebops downloads and singles.

Said Hirsh, "A major act requires a major label, and we are excited to join with industry leading Universal Music as our record label and DVD partner for The Doodlebops."

Starring Deedee, Rooney and Moe, The Doodlebops is funtastic children's entertainment at its best. There are plans for The Doodlebops to go into the studio shortly to record their first CD, which is scheduled for release in spring 2005. The Doodlebops will support the release of the CD with their first Canadian tour, also slated for this spring. The initial DVD release, consisting of the first three episodes of the television series, along with bonus features, will be out this fall.

About Cookie Jar

The Cookie Jar Group develops, produces, distributes and markets quality children's products. The group of companies consists of Cookie Jar Entertainment Inc. and Cookie Jar Education Inc., as well as a 20% interest in Teletoon Canada Inc.; Canada's only all animation broadcaster. Cookie Jar Entertainment, Inc. is a leading, global, independent producer of such renowned children's properties as "Arthur" and "Caillou".

About Universal Music Canada

Universal Music Canada, a unit of Universal Music Group, is Canada's leading music organization maintaining an overall 34% market share. For further information on Universal Music Canada please visit www.unmusic.ca.

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